Google analytics - Data Studio, show conversion rate if a page was viewed

Question

I have our E-commerce Conversion Rate all set up and looking good in GA. I want to view the conversion rate of people who have viewed a specific page and add this information to a Datastudio report...

I have the metric in Datastudio as "E-commerce Conversion Rate" everything looks good and the data matches GA, however, I tried filtering based on the dimension "page" contains "/pageurl" but I don't get a valid result... What am I doing wrong?

Like I said I just want to see the conversion rate of users who have visited a certain page during their journey...

Thanks in advance!

Answer 1

I believe your issue is that the e-commerce conversion rate is not a pageview-level metric. So, when you try to add on a filter to contain users that went to a certain page, it won't work correctly.

It's like if you try to go into the All pages report in GA, you'll notice there is only a page value metric but no conversion rate.

You have two options depending on the report you are trying to make. You can change the filter to be landing page rather than just page or you can create a custom segment in GA that is a session containing a view of the particular page you are looking for.