Your question is pretty broad, since it addresses the topic of database design. Let me say upfront that it is almost impossible to give you any sensible suggestions, since I would need to know a lot more about your app, use cases, etc. than it is possible through a S.O. question.
Coming to your concrete questions, I would say that you correctly identify one of advantages of splitting a table into multiple ones; actually, the advantage of doing that is not just reducing the database footprint, rather keep data redundancy to a minimum. Redundancy not only affects memory footprint but also manageability and modifiability of your data, and lack of redundancy could even cause anomalies or corruption. There is even a whole database theory topic which is known as database normalisation that addresses this king of concerns.
On the other hand, as it is always the case, redundancy can help performance, and this is actually the case when you can fetch your data through a simple query instead of multiple queries or table joins. There is a technique to improving a database performance which is known as database denormalization and is the exact opposite to normalisation. Your current scheme is fully denormalized.
Using Core Data, which is a relational object graph manager running often on top of SQLite, which is a relational database manager, you have also to take into account the fact that Core Data will automatically build your object graph and fetch into memory the data when you need it. This means that if you can take a smaller memory footprint on disk for granted, this might not be the case when it comes to RAM footprint of your query results (Core Data will "explode", so to say, at some moment your data from multiple tables into one object plus its attributes).
In your specific case, you should also possibly take into account the cost of migrating your existing user base (if the database is not read-only).
All in all, I would say that if your app does not have any database footprint issues at the moment; if you do not feel that creating new tables might be useful, e.g., in order to add new functionality, such as listing all manufacturers; and, finally, if you do not foresee tasks like renaming a manufacturer or such at some point, then maybe refactoring your database will not add much benefit. But, as I say, without knowing your app in detail and your roadmap for it, it is difficult to say anything really on spot. In any case, I hope this general considerations will help you take a decision.
EDIT:
If you want to investigate your core data performance and try to understand where the bottlenecks are, give a try to Instruments/Core Data tool (Product/Profile menu). There are a lot of things that can go bad.
On the other hand, it is really hard to help you further without having more details about the type of searches your app allows to do. One thing that is not clear to me is if your searches are slow only when they return a lot of results or they are slow even when returning a few results.
Normalizing might help performance if you only use (say, after doing a search) just one normalized entity (e.g., to display the toy name in a table). In this case all of the attributes referring to other entities would be faults (hence would not occupy memory nor take) and this might speed up things. But, if you do a search and then display the information from the other tables as well, then there might not be any advantage, quite the opposite, since the faults would have to be resolved immediately and this would produce more accesses to the database.
Also it is true that depending on how you use it, core data could not be the best way to handle your data. Have a look at this Brent Simmons' post relating his experience.
