Google Sheets condition formatting: format blank cells that are in even rows

Question

I want to create a conditional format rule in Google Sheets such that even cells in a specified range are formatted a particular color if they are blank.

I attempted the following:

1. Select Format
2. Select Conditional formatting...
3. Conditional format rules bar appears as bar in left-hand side of window
4. Enter a specific column range in Apply to range field
5. Select Custom formula is in Format cells if... dropdown menu
6. Enter "=ISBLANK(ISEVEN(ROW()))" in custom field directly below Format cells if... dropdown
7. Enter a custom color as Formatting style
8. Select Done button

Unfortunately, the custom formatting does not appear in the specified range after creating the conditional formatting rule.

See screenshot for additional clarification.

Answer 1

Try this in A1:

=AND(ISBLANK(A1),ISEVEN(ROW()))